![]() ![]() This helps support Rum Raiders at no additional cost to you. ![]() This post may contain affiliate links, so we may earn a small commission when you make a purchase through links on our site. Sign up for our Deal of the Day newsletter If you’re interested in getting a shot of rum in your morning email, We are the only media property reviewing rums andĪnd reviews of other significant voices in the rum world in one place. Here at Rum Raiders, we do more than write about current events in rum. This case could set new precedents for branding and jurisdiction currently under the Alcohol and Tobacco Tax and Trade Bureau (TTB). Many consider hard seltzers a beer alternative because it has lower calories and is often gluten-free.ĬBI will have to do some clever arguing to convince a jury that its product is beer since it is marketed in bold as hard seltzer. However, Corona USA’s website says its seltzers use “alcohol from sugar” which one could argue makes it a low-alcohol precursor to a rum drink similar to an RTD. Use them in commercial designs under lifetime, perpetual & worldwide rights. Many hard seltzers are made with malt, which is also the base ingredient for beer. Therefore, his judgment sets up a jury trial that could change the definition of beer, at least within contracts and trademark licensing agreements. Kaplan argues that the word beer is ambiguous. But the fact remains that the dictionaries, however, important, do not resolve this case.” District Judge Lewis Kaplan’s ruling, he states: “ recognizes that Modelo has more dictionaries on its side of this debate over the meaning of “beer” than does CBI. Now a jury must decide if hard seltzers are considered beer. The terms of the agreement between An InBev and Constellation state they only have the right to use the Corona trademarks on certain beers. The alleged issue began when Constellation started selling hard seltzer with the Corona branding. Reuter reported that Modelo filed the initial lawsuit last year arguing CBI breached a licensing agreement and infringed on its trademarks. This action was meant to prevent AB InBev, considered the world’s largest brewer, from becoming more of a monopoly. However, US antitrust regulations required the Corona, Modelo and Pacifico brands to be licensed to another firm, Constellation Brands. The Corona lawsuit is now set up to go to a jury.Īs previously reported, AB InBev, the company most famously behind Budweiser, acquired Grupo Modelo in 2013. AB Inbev argues that CBI is selling Corona-branded hard seltzer without its permission. On Tuesday a Manhattan federal judge rejected Anheuser-Busch Inbev SA’s Grupo Modelo request to hold Constellation Brands Inc (CBI) liable. There are several theories about the owner of the name Corona there, from a wine company to the royal family.Constellation Brands, maker of popular Mexican beers Corona, Modello and Pacifico.
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